Fear is powerful.
What a gift!
Demographic fears: the end of a white majority.
Economic fears: globalisation threatens the nation – we first!
Cultural fears: the liberal intellectual will take away your beloved television programmes, lifestyle, pride, and guns.
Terror: the jihadi next door.
Fear of the future: computers and automatization, no jobs, no money, no roof, death.
You fear of saying what you truly think? The tyranny of political correctness.
Take all this, add some anger and blaming: you’ll get a powerful result.